Media and marketing consultant, business journalist, CSR analyst
Mexico
- Current
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- Partner at Matheos
- Editor and Writer at Altaempresa.com
- Writer at Grupo Editorial Norma
- Past
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- Director de Contenidos y Desarrollo de Negocios de HSM México at HSM
- Education
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- Escuela de Periodismo Carlos Septién García
- Recommended
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1 person has recommended Mauricio - Connections
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95
connections
- Industry
- Writing and Editing
- Websites
Mauricio González Lara’s Summary
Ready to work with cutting edge companies and people that allow me to develop my creative, communicative and editorial skills in the design of marketing and management strategies
+Results oriented. I combine a restless creativity with high execution skills.
+High tolerance to work under pressure: My best work is usually the result of fast thinking under difficult circumstances. Besides, I’m no stranger to tight deadlines.
+Strong leadership skills. I’ve managed several teams in order to fulfill the results of the projects I’ve developed.
+Editorial and writing skills are matched with a comprehensive awareness of the commercial and marketing needs of my company. Therefore, I’m a valuable asset in the design of creative commercial and marketing strategies.
+I live online.
Mauricio González Lara’s Experience
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Partner
Matheos
(Public Relations and Communications industry)
February 2008 — Present (1 year 10 months)
We design PR, image and communication strategies for companies like Grupo Financiero Monex, SAS, Sección Amarilla, Standard and Poors and Nextel.
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Editor and Writer
Altaempresa.com
(Writing and Editing industry)
October 2007 — Present (2 years 2 months)
One of Mexico's most respected business blogs.
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Writer
Grupo Editorial Norma
(Publishing industry)
April 2007 — Present (2 years 8 months)
Working on the promotion of my first book Corporate Social Responsibility. More info: http://www.altaempresa.com/rse
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Director de Contenidos y Desarrollo de Negocios de HSM México
HSM
(Privately Held; 201-500 employees; Professional Training & Coaching industry)
June 2000 — July 2007 (7 years 2 months)
Me desarrollé en 4 campos:
1. Supervisión editorial . Coordinación de la revista Gestión de Negocios, el sitio Intermanagers.com.mx y el suplemento Management, publicado en El Economista.
2. Supervisión de contenidos para eventos. Actividad realizada para ExpoManagement, World Marketing and Innovation Forum, Foro Mundial de Negociación, Special Management Programs y China: Entendiendo al Dragón. HSM realizó eventos con Rudolph Giuliani, Colin Powell, Jack Welch, Ernesto Zedillo, Tom Peters, Kevin Roberts y Francis Ford Coppola.
3. Imagen . Establecimiento de relaciones con líderes de opinión para la óptima cobertura de prensa de HSM, tanto en medios impresos como electrónicos. Diseño de campañas de imagen con fines promocionales y mercadotécnicos.
4. Desarrollo de nuevos negocios. Bajo mi rectoría HSM, lanzó el China: Entendiendo al Dragón, el DVD Entendiendo al Dragón, el World Marketing and Innovation Forum y el estudio Empresas Líderes de México.
Mauricio González Lara’s Education
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Escuela de Periodismo Carlos Septién García
1993 — 1997
Additional Information
Mauricio González Lara’s Websites:
Mauricio González Lara’s Interests:
Responsabilidad Social, mercadotecnia, publicidad, arte-
Mauricio González Lara’s Groups:
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Public Relations and Communications Professionals -
Linked Journalists -
CSR INTERACT -
Online Marketing Latam
Mauricio González Lara’s Honors:
Varios de los artículos y entrevistas que realizo para mi blog www.altaempresa.com son retomados con frecuencia por medios como Reforma, Milenio, La Jornada, XEW y Televisa.
Mauricio González Lara’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
